[irq]: techie interrupted

07/06/2012

“ To be fair every phone manufacturer’s products break – the field failure rate is part of their profit/loss equation. Having a o% accidental breakage for a mobile phone would likely mean that the device is over-designed – that most users are paying for physical protection they don’t need. And of course credit card companies offer insurance safe in the knowledge that the psychological security increases the likelihood that a credit card will be used in any given situation, which in turn increases their profits. But then every so often comes a product where the norms shift – where the claimable accident rate is that much higher than the industry norm – enter iPhone stage left. „

Future Perfect » Unexpected Profit Centers

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